Tuesday, November 29, 2005

MTV and the Digital Revolution ...


This "relatively" new trend had to be mentioned ...
in my attempt to chronicle the evolution and metamorphosis of the phenomenon called Rock N Roll ...


MTV [Music television] founded in New York in 1981 and by mid-80’s had nation wide expansion. Since its inception, it's been a driving force in the popular culture. A large number of Rock-stars in the 80’s and 90’s have been popularized by MTV; including Duran Duran, Bon Jovi, Michael Jackson and Madonna. In 1985, MTV launched Video Hits [VH1]; which now is more popular than MTV!

Digital revolution: Though internet has been around for a long time, music downloads became popular only around 1996, with the advent of MP3 players as Winamp. The appearance of Napster in 1999 revolutionized music downloads and file-sharing became hugely popular. Though Napster was eventually shut-down by the music industry, but music downloads did not die. New technology called Peer-to-Peer (P2P) developed and many file-sharing networks emerged like Kazaa, Morpheus, Gnutella and Grokster. Now many “legal” downloads sites have opened-up …. and a vast majority of songs are brought on paid download sites as singles /song-by-song basis; rather than full album basis ....

1 Comments:

At 02 January, 2006 13:10, Blogger Artful Badger said...

I think the revenue that the companies lose due to CD sales is being made up by other things like ring tones...
Ring tone sales in the US is a lot..
Is it like 300 million..or is maybe a couple of billion..

 

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